The Problem with Plastic

Plastic was designed to last forever, yet most of it is used just once. Instead of disappearing, microplastics accumulate in our homes, our water, and our bodies.

We’re eating and drinking plastic

The average person consumes an estimated credit card’s worth of microplastics each week. These microplastics have been found in human blood, brains, lungs, hearts, placentas, and breastmilk.

We’re flooding the planet with plastic

Nearly 18 billion pounds of plastic enter the ocean every year—about one garbage truck every minute. At this pace, there will be more plastic in the ocean than fish by 2050.

Plastic fuels the climate crisis

Plastic isn’t just waste—it’s fossil fuel. From oil and gas extraction to manufacturing and disposal, plastic production generates more greenhouse gas emissions each year than all global air travel.

And it’s accelerating—global plastic production is projected to triple by 2060 unless we change the system that created it.

The Single-Use Packaging Problem

Around 40% of all plastic produced globally is made for packaging—the largest source of new plastic production and plastic waste. Designed for one-time use, it creates long-lasting harm to people, ecosystems, and the climate.

Plastic-Free by Design

With our 100% plastic-free formulas and industrially compostable paper packaging, we've set out to avoid waste altogether by replacing plastic with materials and ingredients designed to safely return to the earth.